Are you looking to grow your brand, engage your audience, and maximize your online presence? As a social media marketing manager, I specialize in creating strategic, high-impact content that drives results. From crafting compelling posts to managing full-scale campaigns, I help businesses and personal brands stand out in the digital world. With expertise in content creation, brand storytelling, and analytics-driven strategies, I tailor my approach to your unique goals—whether it's increasing followers, boosting engagement, or generating leads. Let’s take your social media to the next level!
Grow Your Vision
As a social media marketing manager with over five years of experience, I specialize in content creation, digital strategy, and social media advertising. I have successfully managed high-profile accounts with millions of viewers, executing campaigns that drive engagement, brand awareness, and measurable growth.
Most recently, I led content creation and social media ad marketing at the well-known Sam Bernstein Law Firm, where I played a key role in their partnership with the Detroit Lions. This experience strengthened my ability to develop strategic campaigns, leverage data-driven insights, and create compelling visuals that captivate audiences.
I earned my degree in Journalism with a concentration in Media Relations, from the School of Communications at Michigan State University. My passion for storytelling, brand strategy, and digital engagement has shaped my career, allowing me to craft marketing initiatives that are both creative and results-driven. From infographics and photography to paid advertising and content strategy, I have a deep understanding of what it takes to build a strong digital presence.
My background includes social media and development roles at Infor Global Solutions and Sharper Associates, where I enhanced my expertise in networking, content marketing, corporate branding, and professional communications. Additionally, I worked for Majorel, Inc., which at the time was contracted by Bytedance, better known as TikTok, as a Team Manager. In this role, I led a team of over 30 employees responsible for moderating content created on the platform, ensuring compliance with community guidelines while maintaining a safe and engaging digital space.
As a published writer and editor, my work has been featured in Red Beer Press' "Pufferfish" and the "Bias Busters"book series. My creative writing expertise has been highlighted by Yahoo Style, Vox.com, NPR, and TEDx Youth, showcasing my ability to craft compelling narratives. I have served as a keynote speaker for the Girls Group Nonprofit, a featured speaker at the NAACP Freedom Fund Dinner, and a performer at the Women’s March in Washington. Committed to advocacy and social impact, I have actively contributed to multiple human rights initiatives, using storytelling and public speaking to promote positive change.
I am currently expanding my career in marketing and social media, constantly striving to innovate, influence, and elevate digital storytelling.
Let’s connect and bring your brand’s vision to life.
Dea Chappell
Social Media Services
Content/Video Creation
Engaging content is the foundation of a strong digital presence. I specialize in creating high-quality graphics, videos, and written content tailored to your brand’s voice and audience. From short-form videos and reels to compelling storytelling and eye-catching infographics/flyers, I craft content that captures attention and encourages interaction. Whether you need daily posts, branded visuals, or professional video editing, I ensure your social media presence is dynamic, polished, and aligned with your business goals.
Advertising and Metrics
A successful social media strategy goes beyond content—it requires data-driven advertising and performance analysis. I develop targeted ad campaigns designed to increase engagement, conversions, and brand awareness. By leveraging platform analytics and A/B testing, I refine strategies to maximize ROI and audience reach. My expertise in paid social media, SEO, and performance tracking allows businesses to optimize their digital marketing efforts and achieve measurable growth.
Community Outreach
Building a loyal and engaged audience is
key to long-term success. I specialize in community management, influencer partnerships, and brand advocacy to foster meaningful connections with your audience. Through strategic engagement, audience interaction, and partnership development,
I help businesses enhance brand reputation, increase customer loyalty, and create authentic relationships. Whether it’s managing online conversations, coordinating collaborations, or organizing digital giveaways, I ensure your brand remains visible, approachable, and influential.